COVID-19: Actor rather than spectator

25/03/2020

11:00 am - 12:00 pm | Add to Calendar

How to maintain confidence during and after the coronavirus crisis?


Over the past several weeks, Coronavirus has grown to consume the news cycle and our daily lives. This crisis is very real and the pressure on business to act is growing.

Business continuity has been impacted and investor confidence shaken. The market has also spoken, with the epidemic triggering key drops in all indexes. Given these urgent implications, how should business communicate with their employees, clients, and all other stakeholders about the measures they are taking? Most importantly how can you maintain trust during after the coronavirus crisis?

Serge Leclerc, Senior Account Manager, Corporate Communications & Public Affairs at Edelman Montreal will presents Edelman Trust Barometer Special Report findings and the advice from 30 Canadian CEOs that should inform leaders in these uncertain times.

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