From IP strategy to business model

The In(fusion) series: for early risers and go-getters
This series of morning webinars will feature experts on all kinds of technical subjects. It’s all about learning.

An intellectual property portfolio is an important asset for a creative organization. Thinking about your IP portfolio it early in your development means you will need to build a strategy to protect and exploit it properly. This webinar will review the foundations of a solid IP strategy. It will give you an understanding of how to properly exploit IP assets to maximize earned value.

Norton Rose Fulbright will help you articulate ways to understand your IP protection and safeguard your rights to ensure a stronger market presence. The speakers will challenge you to think about the internal and external elements of your business that can help establish yourself more securely in the marketplace.

Presented by Norton Rose Fulbright