Pivohub’s new brew
12:00 pm - 1:00 pm | Add to Calendar
Horizon series: Fuel the talk
The current crisis confronts many entrepreneurs in many ways. When business strategies and plans no longer work, it is time to shift your tactics and to pivot.
PivoHub, an online platform that brings together brewers to allow bars, restaurants or shops to order from them online, had to adapt quickly due to the temporary closure of retailers. The Quebec start-up has shifted its business model to penetrate directly the consumer market and pivot from a B2B to a B2C strategy.